Commonwealth Games Branding

Posted 22nd October 2021

As your county conversations are developing at a pace, we wanted to share with you a quick update on the branding associated with the Commonwealth Games.

We have applied to use the Inspired by B2022 logo for our School Games Legacy work and we hope to have an outcome on this application by the end of November. In the interim, as was our experiences with the 2012 London Olympics, use of any other associated branding is very difficult and colleagues unofficially using any such branding locally leave themselves open to infringement of their intellectual properties.

We will endeavour to keep you updated on our progress with the Inspired by B2022 application as things progress, with a view to potentially developing some clear marketing tools for you to use locally.

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